Small Square Ad

200 x 200 px sRGB 1:1 square

A 200 by 200 px small square ad. A sidebar and inline placement format that pairs as the square alternative to Medium Rectangle in most ad sets.

about the size of a thumbnail

About this size

The 200 by 200 small square is the smallest current-spec square ad. Its inventory tends to be sidebar placements and inline content slots where the publisher needs a square format to fit a column layout.

The canvas does not hold layered copy. A single message and one CTA fit comfortably; anything more crowds the design and loses the half-second of attention the slot earns.

Display ads
Compact promos
Ad variations

Pro tips

1 Single message only. The canvas does not hold layered copy.
2 Pairs with Medium Rectangle as the square alternative in most ad sets. Designs that work at 300 by 250 usually adapt cleanly to 200 by 200.
3 High-contrast typography. The format is small enough that subtle styling disappears at render scale.